The Story of Stuff
When you ask anyone to list down words related to problems in the environment, the word “pollution” would probably be one of those. Many people are aware that every living person on Earth contributes to this problem. Despite this, waste management in most places is still insufficient and inefficient.
Waste management is not a foreign concept, as it has been discussed in all sorts of media: in the family, the school, the laboratory, in television, in the newspaper, etc. In the Philippines, both public and private sectors promote proper waste segregation, recycling, etc., although execution is not exactly their strength. Laws and regulations have also been passed to handle this waste problem; some examples are: Philippine Clean Air Act of 1999 (RA 8749), Philippine Clean Water Act of 2004 (RA 9275), and Ecological Solid Waste Management Act of 2000 (RA 9003). Schools are implementing recycling and reusing programs. For instance, in some public schools, some packagings are cut into small strips to be recycled and converted to pillow stuffing. Some television shows are promoting the recycling of PET bottles through collection with redeemable prizes. These PET bottles were then converted for the production of classroom chairs and tables. These were also used as a material for the construction of classrooms. The common recycling and reusing method is very useful and easy to do, as normal individuals get to contribute in their own little way. As a chemical engineering student, recycling and reusing are ways to augment the input to the process and to minimize the extraction of raw materials from the environment. But is this enough? Is this good enough?
Methods in waste management are not equal to each other in terms of overall effect. In fact, there is a hierarchy that is followed in industries that we believe should also be taught in communities. The hierarchy of waste management is made up of the following (in decreasing priority): source reduction, recycle/reuse, treatment, storage, and disposal. The latter four options are the usual methods used in communities, but to truly minimize the waste produced, source reduction is the best option, though this may be the most difficult method to adapt.
“The Story of Stuff” by Annie Leonard explains this method. According to the video, products are now designed to be disposable to induce a cycle of consumer shopping. Products are designed to last for a certain amount of time, long enough to be considered of high quality and short enough to be replaceable over and over again. Not only this, people are also brainwashed into buying and buying unnecessarily, just to “keep up” with the trends. Computers, cellphones, and other electronic devices are upgrading at a fast rate, and people are encouraged by society to own the “in” model. This is similar to fashion wherein trends are ever changing that even though some clothes and shoes are still useful, they are replaced by newer and trendier pieces. Although this cycle keeps the production of the goods at a high rate since this is a profitable venture for corporations, this still increases waste, both from the production side and the consumer side. More extraction of raw materials is required, more processes are done, more energy needed, and more waste generated.
Engineers and scientists may invent greener and more efficient methods to create products, which will always be good. But wouldn’t it be better if there would be a change in our outlook on consumerism? Instead of encouraging what is “new”, we should encourage “better” products. And instead of trying to maintain the old ways that do not create a big impact, we should start reducing the source of waste: unnecessary buying.

